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San Francisco City Hall Weddings - Commercial Hair and Makeup for Video & Photo Shoots, Media, T.V/Film, Headshots and more...

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 Commercial Information Page

About Me


I'm Lia Negrete and I am a Professional Hair and Makeup Artist in San Francisco. I have been doing Hair & Makeup, professionally since 1998. It all started as a natural passion, while in high school. After high school, I received my California State Cosmetologists license. From there I began working at a salon cutting hair, hair coloring, hair styling and makeup. I developed a loyal clientele, but decided to start on a new exciting journey! I moved to Miami looking for some new experiences in my 20's and thats where my freelance Hair and Makeup career began. I got to experience a wide range of hair and makeup events during 2002-2008 while living and working in the fun and sunny South Florida. 

In 2009 I returned back home to Southern California. In 2010 I met a wonderful man from San Francisco. Three months later I moved to beautiful San Francisco to be with him, 10 years later, this is still my home. Having a career as a Bridal and a Commercial Hair and Makeup Artist in San Francisco has allowed me to experience a wide range of amazing people and events. As technology became more integrated into my life, naturally my career evolved as well. That is how my experience in commercial work was born.

San Francisco City Hall Weddings, San Francisco Elopements, SF Destination Weddings, Video Shoots, Commercials, Marketing shoots, Product Shoots, Photo Shoots, Headshots, Executive Interviews, Speakers, Authors, CEO's of large Technology companies, Inventors and so much more are all part of the fabric of my career.

I'm honored to have worked with talented and creative photographers, videographers, producers, creative art directors, models and the everyday people of this world.

I pride myself for being able to make my clients feel comfortable in my chair and prepare them for the camera or the biggest day of their lives. When it comes to knowing when to freshen up their lipstick, or to jump in during a video shoot, to catch that fly away on his/her hair, to knowing when the guest needs extra powder for anti-shine or to make sure that lint on their business jacket is removed, or when I need to fix that detail, I'm on it! I sanitize every brush after each use. I use the highest standards of hygiene with my service. I use Professional High Grade makeup. I feel very lucky that fate has taken me on a wonderful and fulfilled journey of Hair and Makeup as a career. On my days off, I love bird watching in my backyard or at local parks, I love neighborhood walks, I enjoy plant based cooking and I love spending time with my family which also includes fur and feather family members. I truly look forward to experiencing many more shoots, productions, working and meeting new talent in the near future.

Thank you so much for reading about me and I look forward to connecting.

Sincerely, ~Lia


Google Reviews

Lia is amazing! My friend and I hired Lia to do our makeup for our joint 30th birthday party after seeing what an amazing job she did at another friend's wedding. She did not disappoint one bit! She was right on time (despite our hotel being located in a very high traffic/inconvenient part of SF), 100% prepared & professional and just had great vibes overall. Most importantly, she is excellent at her job. The makeup was flawless and lasted through a long night of non stop dancing. I will definitely be calling Lia more

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